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Marketing & Growth

The Billion Person Focus Group® - Find the Truths Traditional Research Misses

The Billion Person Focus Group by Abi Awomosu is a live Maven cohort on market research, using AI to hear what your market needs before it says so.

The Billion Person Focus Group® - Find the Truths Traditional Research Misses cover image

About The Billion Person Focus Group® - Find the Truths Traditional Research Misses

The Billion Person Focus Group is a live cohort course on Maven taught by Abi Awomosu. It presents market research as a practice you begin rather than a course you complete, centred on hearing what your market needs before it has words for it. It uses AI tools to look beyond what traditional research typically captures.

The page highlights learning directly from Abi and lists prerequisites that include familiarity with AI tools such as ChatGPT. Being a live cohort, it follows a scheduled format with a group of peers. The detailed outline is not reproduced here, so check the official Maven page for dates, sessions and the applied projects.

What You'll Learn

  • Hearing unspoken market needs
  • Using AI tools for market research
  • Finding truths traditional research misses

Who Is This Course For?

  • Founders validating a market before building
  • Product managers doing customer discovery
  • Marketers seeking deeper audience insight
  • Researchers adding AI to their methods
  • Consultants who interpret market signals

Suited to marketers, founders and product people who already use AI tools and want a deeper approach to customer research.

Some experience neededThe official page lists a prerequisite of having used AI tools like ChatGPT, Gemini or Claude. Research experience is not stated as required.

Why Choose The Billion Person Focus Group® - Find the Truths Traditional Research Misses?

According to the Maven page, this is a live cohort taught by Abi Awomosu on hearing what a market needs before it has words for it, using AI tools. The creator describes it as a practice you begin rather than a course you finish. The page lists a prerequisite of familiarity with AI tools such as ChatGPT, Gemini or Claude.

Course Highlights

  • Live cohort on Maven
  • Taught by Abi Awomosu
  • AI-assisted market research

Before You Buy

  • Read the full curriculum on the official page and make sure it matches your level.
  • Check what's included: updates, community, coaching calls or templates.
  • Look for the refund policy and guarantee terms.
  • Compare it with the similar Marketing & Growth courses below.

Frequently Asked Questions

Is The Billion Person Focus Group good for beginners?

You should have used AI tools like ChatGPT or Claude, as the official page lists that as a prerequisite.

What does it cover?

It covers hearing unspoken market needs and using AI for research that traditional methods can miss.

Who created it?

It is taught by Abi Awomosu as a live cohort on Maven.

Where can I buy it?

You can buy it from the creator on maven.com.

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