Dan Kennedy – Affluent Client Attraction Playbook
Dan Kennedy's Affluent Client Attraction Playbook teaches how to attract, convert and keep affluent clients instead of competing for cheaper buyers.
About Dan Kennedy – Affluent Client Attraction Playbook
The Affluent Client Attraction Playbook is a marketing training from Dan Kennedy, presented through Magnetic Marketing. It argues that business owners should change their marketing to appeal to affluent buyers, who may pay far more than typical customers, rather than chase cheaper clients. Within the Client Acquisition & Lead Gen category, its listed focus is Client Acquisition; the seller is magneticmarketing.com.
Topics named on the page include the nine gates to affluent buyer commitment, high versus low threshold marketing, out-of-category media, the one book you must create, discriminatory marketing, a story method and a referral shift. Case examples are the seller's. Check the page for the full contents and format.
What You'll Learn
- Nine gates to affluent buyer commitment
- High versus low threshold marketing
- Out-of-category media
- Creating a book as a marketing asset
- Shifting to a referral-driven model
Who Is This Course For?
- Professionals wanting higher-paying clients
- Consultants raising their fees
- Practice owners marketing to affluent buyers
- Business owners moving upmarket
Suited to professionals and business owners who want to move upmarket and attract higher-paying clients.
Why Choose Dan Kennedy – Affluent Client Attraction Playbook?
The official page presents a training from Dan Kennedy on attracting, converting and keeping affluent clients. Listed ideas include nine gates to buyer commitment, high versus low threshold marketing, out-of-category media, creating a book and a referral shift. Client examples on the page are the seller's claims.
Course Highlights
- Nine gates framework
- Threshold marketing framework
- Out-of-category media
- Book creation method
- Referral shift approach
Before You Buy
- Read the full curriculum on the official page and make sure it matches your level.
- Check what's included: updates, community, coaching calls or templates.
- Look for the refund policy and guarantee terms.
- Compare it with the similar Client Acquisition & Lead Gen courses below.
Frequently Asked Questions
Is Dan Kennedy – Affluent Client Attraction Playbook good for beginners?
Partly. It assumes you have a business offering services or products to position for affluent buyers.
What does the Affluent Client Attraction Playbook cover?
Attracting and keeping affluent clients, with frameworks on commitment, thresholds, media and referrals.
Who created it?
Dan Kennedy.
Where can I buy the Affluent Client Attraction Playbook?
From the creator on magneticmarketing.com. Use the official page there so you see the current description and terms.
