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Brian Kurtz – Breakthrough Advertising Bootcamp 2019 + Advertising Mastery

Brian Kurtz's Breakthrough Advertising Bootcamp teaches direct response advertising principles from Eugene Schwartz's book, with live calls.

Brian Kurtz – Breakthrough Advertising Bootcamp 2019 + Advertising Mastery cover image

About Brian Kurtz – Breakthrough Advertising Bootcamp 2019 + Advertising Mastery

The Breakthrough Advertising Bootcamp is led by Brian Kurtz and based on the classic direct response book Breakthrough Advertising. The topics include finding a market's strongest desire, positioning your offer as the solution and selling to prospects at different levels of awareness. Within the Paid Ads & Media Buying category, its listed focus is Direct Response Advertising; the seller is breakthroughadvertisingbook.com.

It also touches on hiring copywriters and becoming a copywriter who delivers consistent wins. The page lists live calls, including office hours to help you write your ad and a session on avoiding writer's block, as well as an optional copy of the book. Check the page for current dates and options.

What You'll Learn

  • Finding a market's strongest desire
  • Positioning your offer as the solution
  • Selling to markets unaware of your product
  • Hiring and working with copywriters

Who Is This Course For?

  • Marketers studying direct response advertising
  • Copywriters wanting classic principles
  • Business owners hiring copywriters
  • Advertisers selling to skeptical markets

Suited to marketers and copywriters who want to apply Breakthrough Advertising ideas to their own ads.

Some experience neededThe material builds on advertising and copywriting ideas, so some marketing background helps.

Why Choose Brian Kurtz – Breakthrough Advertising Bootcamp 2019 + Advertising Mastery?

The checkout page lists topics such as finding your market's strongest desire, presenting your offer as the solution, selling to markets that do not trust you yet, and hiring copywriters. It includes live calls, including office hours, and offers a version bundled with the book. Details of the calls may be dated.

Course Highlights

  • Live calls
  • Office hours call
  • Optional book bundle

Before You Buy

  • Read the full curriculum on the official page and make sure it matches your level.
  • Check what's included: updates, community, coaching calls or templates.
  • Look for the refund policy and guarantee terms.
  • Compare it with the similar Paid Ads & Media Buying courses below.

Frequently Asked Questions

Is Brian Kurtz – Breakthrough Advertising Bootcamp 2019 + Advertising Mastery good for beginners?

Partly. The topics suit marketers with some advertising exposure. Check the call dates on the page.

What does the Breakthrough Advertising Bootcamp cover?

Market desire, positioning offers, selling to unaware or distrustful markets and working with copywriters.

Does it include live calls?

Yes, the checkout page lists live calls, though the dates shown may be old.

Where can I buy the Breakthrough Advertising Bootcamp?

From the creator on breakthroughadvertisingbook.com. Use the official page there so you see the current description and terms.

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